Managing hotels and tourist facilities is more than just "rooms and reservations"; it's the art of managing details, leading people, and creating unforgettable experiences. In the Kingdom's rapidly evolving market, mere ambition is no longer enough. Therefore, we offer you the key to reaching the top in this vital sector.

Under the umbrella of the "be expert" program, and in cooperation with the Institute of Research and Consulting Studies at the University of Hail, we offer you the opportunity to obtain the Certified Hospitality Manager (CHA) designation, the most prestigious international professional certification that elevates you from "manager" to "strategic leader" with the secrets to global success.

  • Course title Hospitality Sector Manager (CHA) Certification
  • Overall time 25 Hour
  • Overall days 3 Day
  • Course type

About course

What is the Certified Hospitality Administrator (CHA) Credential?

The Certified Hospitality Administrator (CHA) credential is more than just a training program—it is a prestigious international certification designed to qualify top-tier leaders in the hotel and tourism industry. The CHA credential focuses on equipping you with comprehensive management skills, from strategic planning and revenue management to enhancing the guest experience according to global best practices.


Key Areas of Study

We have designed a curriculum that covers all aspects of modern hotel management, providing you with the tools every successful leader needs to manage their property with global standards. Here’s the educational roadmap:

  • Leadership: Transform from a task manager to an inspiring leader who motivates their team.
  • Financial Management: Master the language of numbers, understand budgets, and make financial decisions that support the stability of your property.
  • Revenue Management: The art of increasing returns through smart pricing strategies and analytics.
  • Human Resources Management: Learn how to select the best talent, develop your team’s skills, and build a professional and motivating work environment.
  • Marketing and Sales: Modern strategies to build a strong brand and attract guests in a constantly evolving market.
  • Food and Beverage Management: Secrets to quality and operational efficiency in one of the most vital sectors of your property.
  • Rooms Management: Ensure an exceptional guest experience through meticulous organization of rooms and hotel operations.

Enroll in the Certified Hospitality Administrator (CHA) program today.


Target Audience for the CHA Credential

The CHA credential is designed for:

  • Hotel, resort, and tourism property managers, as well as business owners who manage their own properties.

  • Managers overseeing two or more properties, or regional managers responsible for operations, marketing, finance, human resources, or engineering.

  • Professionals aiming to advance to senior leadership positions and develop comprehensive management skills.

  • Department heads in rooms, food and beverage, sales, or finance who are being prepared for executive leadership roles.

  • Anyone seeking to enhance their career with an internationally recognized credential that ensures distinction in the Saudi and global job market.


Why Choose the University of Hail?

The University of Hail is not just an academic institution; it has been a leading intellectual beacon in northern Saudi Arabia since its founding in 1426 AH. Through our strategic plan (2024–2028) under the slogan “Our Capabilities, Our Future,” we aim to actively support Saudi Vision 2030 by:

  • Investing in human talent: We believe your skills are the nation’s true wealth.

  • Providing an attractive and motivating learning environment: Enjoy a flexible online learning experience that fits your busy schedule.

  • Promoting institutional excellence: Our certifications enhance your competitive edge as a “standout” graduate in the job market.

  • Instilling strong values: We integrate modern knowledge with a responsible and aware national identity.

Don’t just be a manager… be a globally certified leader. Join the elite of hospitality leaders and secure your spot in the Certified Hospitality Administrator (CHA) program today.

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